DORA’s current brand was launched in October of 2024 along with the 2024 DORA Report. As part of this rebranding, we have also “de-acronymed” DORA. DORA is the brand name and it is not an acronym for anything, it should always be written in CAPITAL LETTERS. “DORA” is correct, other casing, such as “Dora” or “dora” are incorrect and should not be used.
Branding Guidelines
Please refer to our brand guidelines for information on how to use the DORA logo.
Graphics
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DORA Logos (ZIP, 449KB)
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DORA Community Logos (ZIP, 4.9MB)
2025 State of AI-assisted Software Development report graphics
Impact of Generative AI on Software Development report graphics
2024 DORA Report graphics
- 2024 DORA Report graphics (ZIP, 271KB)
Last updated: September 29, 2025